So I will quote an advertisement from a fitness magazine I happened upon:
Like a whirlwind whips the desert sand, delicious BULLNOX™ whips up a NOX-carrying "Androrush" that protects and strengthens your pumps on the battlefield. Through the power of BULLNOX™, every muscle is able to swell larger and its strength and power last longer.
Lightening bolts everywhere? You betcha! An Actual representation of a bull charging through said deadly electricity? No doubt! Notable ingredients include an "neuro-emotive energy?" WHAT THE FUCK, YES!
Pardon me, I need to supplement my balls with some delicious NOX.